Profit-Backed Pricing
The Last Lawn Care Pricing Training You'll Ever Need
Stop guessing at your prices. Start building them backward from the profit you require.
One model, built on your numbers — for the profit you earned this year but never saw.
You've Grown. But You Haven't Gained.
You've had a great year. Trucks ran. Crews stayed busy. Revenue is up over last year. Then you open the bank account and it just doesn't agree with you. That gut punch comes from one of two places: you don't know your budgeted hours, or your price was never built to make a profit in the first place.
In this free training, I'm walking you through Profit-Backed Pricing — you start with the profit your business requires and build the price backward from there. Your numbers, not the guy down the road's. And don't count on volume to bail you out. You don't outgrow bad pricing. You go out of business.
If you're tired of working a full season and having nothing to show for it — this is for you.
The Last Pricing Training You'll Ever Need
Meet Your Host
Dan has spent 13 years inside one of the best-run companies in America and now coaches $1M+ lawn care CEOs — and he's walked owners through this exact pricing model into the first profitable month they've ever had.
Leadership coach with 13 years' experience helping $1M+ CEOs build purpose-driven teams and profitable businesses — and the guy owners call when revenue looks great and the bank account doesn't agree.
Half the Year Is Gone. The Price Is Still Fixable.
About 65% of the companies we sit down with aren't profitable. The ones that turn it around don't get there by selling more work — they rebuild the price. One hour, zero cost, and every quote you send after this gets built on a real number.
100% free. No pitch. Just the math that finally makes you profitable.